All posts by James Cooper


Five Digital Trends from Cannes and how to win next year.

Now that the dust has settled from Cannes. We thought it would be a good idea to look at whether there were any trends from the award winning work. And also […]

How to become an Armchair Entrepreneur

Last week I was invited to speak at the Digital Marketing Live event in Amsterdam. I spoke about a concept I have been thinking about for a while; how you […]

Peter Sims. How making Little Bets can help you win big.

I read ‘Little Bets’ the book that Vegas speaker Peter Sims wrote about how breakthrough ideas come from small experiments in about six hours. I nodded along and folded down […]

Get Involved: How You Can Shape the Future of Digital Advertising

One of the nicest emails I have ever received was from a woman who had read my chapter in the creative social book. She said that it had encouraged her […]

Cool People Don’t Use Twitter.

The guys at Brandwatch did a data vis of Glastonbury. Beyonce got the most mentions, she doubled Coldplay who were second. Then followed U2. None of these bands are cool. […]

Cannes vs Tech Start-Ups. Did someone say bubble?

It’s about that time when people in advertising get really excited about the South of France. Yes, it’s Cannes. I’m en route, as they say, we are doing a few […]

Who needs an ad agency or media agency?

Unless you have been hiding under a rock (who does actually hide under a rock?) you will be aware that there is something of a tech start up renaissance in […]

New York Book launch. Buy a book, get a tweet.

By now you should know that many members of the Creative Social had an idea to write a book about digital advertising. Daniele does a good job of explaining why […]

Has Technology hit a plateau?

And if it has does than mean the power is back with the ideas people? So the summer and awards are over. I judged the One Show earlier this year […]

Zero Waste Creativity

Zero Waste Creativity. How often do you say to yourself about a brief, a trip or a meeting, ‘what a total waste of time’? Maddeningly often I suspect. And even […]