Innovation Stories 2014, write up (pt.2)


It’s good to have a crazy wall. One with all your erratic (and borderline manic) ideas plastered over it. That’s how Jeremy and Agathe began, presenting in front of a […]

Innovation Stories 2014, write up (pt.1)


Last week saw the second instalment of Innovation Stories take place at DigitasLBi in London. A solid line up speakers meant the room was full of industry heads hungry for […]

Using Video and Image UGC to Your Advantage

Set of flat design web icons for mobile phone services and apps. Concept: marketing, email, video

Your marketing team has created stellar marketing campaigns that have led to thousands of people to flock to your product. However, you have reached a plateau, a creative block, and […]

#CSinterviews Paul Cackett, CEO,

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How did it all start, and how have you got to where you are today? I started my career as a temp in the accounts department at Discovery in 1994. […]

How Technology and Social Media Help People Lose Weight

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It’s undeniable that mobile technology has changed many facets of society from how people communicate to where they do business. It has also transformed the way they monitor their health […]

Turning Your Small Business Into A Big Brand

Social Media

The transition from a small business that serves customers of a certain niche into a big brand that can draw customers from all walks of life, has the potential to […]

Mini Cannes 2014


Mini Cannes 2014Thursday 17th July 17.00 to 20.00DigitasLBi, E1 6RU Didn’t make it to the Cannes Lions this summer, all is not lost as Creative Social andDirectory in association with MediaMonks, Getty Images and DigitasLBi  bring you Mini Cannes. […]

The Living Network

I started Hub Strategy & Communications in 2002, following a seven-year run owning and managing a more traditional ad agency. Part of that time, I also worked as an adjunct […]

Crowd Funding Lessons – Alexandra Deschamps-Sonsino


Sum up the project in a tweet. Internet connected lamps for your global friends and family.   Why did you decide to use crowd funding? We were experiencing problems raising […]

5 Creative Ways to Promote Your Brand

Promoting your company amidst a sea of competitors can be tough. Marketing is transitioning from monologue to dialogue, making consumer engagement absolutely essential when introducing a new brand. Compete among […]